The Most (And Least) Effective PPC Channels

Marketers say search is the most effective pay-per-click (PPC) digital advertising channel and display is the least effective PPC digital advertising channel, according to recent research from…

Whether you're decluttering your closet or updating your marketing plan, the key is to be thoughtful and critical. To hold in your hands, or in your mind, the initiatives and activities that spark…

Marketers are often the default creators of presentations for conferences, webinars, meetings--even Sales decks. These simple design tips can make your presentations more convincing and engaging. …